FIRESTONE WALKER BREWING CO.
LUPONIC DISTORTION IPA
Art and photography direction, packaging design and social media for Firestone Walker Luponic Distortion IPA. Oversaw design team to ensure proper implementation of design for: point of sale, additional web ads, website graphics and more.
PACKAGING
A new look for the previously fruit-forward rotational beer in the Firestone portfolio. The new design nods to the past through the use of concentric circles to represent the rotation of hops that help to create a burst of flavors.
DIGITAL CAMPAIGN
Digital campaign included: campaign launch email, organic & paid social media stories and posts, digital web ads, webpage banners, and more.
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